NiTRO + Creative Matters

Perspectives on creative arts in higher education

64 Million Artists Push for Everyday Creativity

In response to the news that only 8% of the UK population regularly attend cultural events, campaign group, 64 million artists, is pushing encourage greater ‘grassroots’ involvement in creativity and greater support for ‘amateur art’. Its recent report, Everyday Creativity notes that unlike sport where ‘amateurs and professionals are seen as equal contributors’, creativity is beset by physical, psychological and educational barriers to participation that weaken public understanding and support for the role of art and creativity in society.

In response to the news that only 8% of the UK population regularly attend cultural events, campaign group, 64 million artists, is pushing encourage greater ‘grassroots’ involvement in creativity and greater support for ‘amateur art’. Its recent report, Everyday Creativity notes that unlike sport where ‘amateurs and professionals are seen as equal contributors’, creativity is beset by physical, psychological and educational barriers to participation that weaken public understanding and support for the role of art and creativity in society.

The report, funded by the Arts Council England, is available here.

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